What is a business without sales and productivity? It would become an utter
failure, right? This is because both sales and productivity are very much needed
when it comes to ensuring the success of a certain business. But when you coin
these two concepts together, the resultant concept may be a bit too vague for
you. Still, when you are in the volatile world of business, it is very important
to understand the concept as much as possible.
What exactly is sales productivity all about it? What does this concept have
that requires much importance from companies all over the world? To completely
grasp the concept, you need to define both concepts of productivity and sales
separately.
In its most basic form, productivity is actually labor in its total amount, as
needed in accomplishing certain tasks or processes entailed in the operations of
a certain company. Let us take the common scenario of content writing, for
instance. The typical writer can complete an assigned task of 5 different topics
in a span of 1 to 2 days. This is the usual flow of the typical content writer,
during an ordinary work day. But there certainly comes a time when there would
be a rush project that the content writer needs to complete as soon as possible.
For example, the rush project comes in, and 20 different topics are to be
assigned to the writer. What's more, the rush project has to be completed within
the same designated period, which is 2 days at the most. If you were in the
position of the content writer, then it would be fair to say that you would not
be completing just 5 topics in a day. Roughly, you would have to complete 10
topics in a single workday. In this scenario, there should then be a delicate
balance between quality and quantity, for you can never sacrifice either of the
two. Thus, for your business to be more productive, the management should
develop says and means for writing potential to be maximized without having to
sacrifice the quality of the articles produced in the whole process.
This interesting and powerful technique was first devised by one of the developer's of NLP, Dr Richard Bandler. Since then it has been improved upon by several NLP practitioners and today the following version, described by Connirae & Steve Andreas in their book "Heart of the Mind" and is probably the best known.
(The word trauma here has a very general meaning - could be an accident, seeing someone come to harm, losing a job or a relationship, or working with an actual phobia.)
1 Imagine you're sitting in a move theatre all by yourself, looking up at a blank screen.
2 Put a black and white still shot of yourself the day before the trauma (or before the phobic reaction, or before you ever met the person you have broken up with).
3 Float up out of your chair into the projection booth at the back of the theatre. Notice the window glass is very thick and you are completely cut off from the theatre, although you can see and hear everything.
4 Start to run a movie starting from the still shot and moving all the way through the trauma, finishing well after the traumatic event is over and everything has returned to normal. This movie will take just a few minutes (ie, it is fast). It is absolutely vital that you feel detached as the movie is playing. To do this you keep in mind that you are merely watching yourself down below, who is in turn watching the movie. If you feel any distress whatsoever, distance yourself further by imagining you are going down to check on ticket sales, or perhaps pop down to the corner to buy a hotdog while the movie comes to completion.
5 Freeze the last frame of the movie, making sure it is a shot in which you look relaxed and comfortable.
6 Jump into the still frame (ie, associate into the movie as if you are actually in it).
I just joined Trafficera today and it looks like it's going to be a pretty neat tool for generating traffic.
You can sign up for free and it sounds much like Entrecard where you generate credits to use for advertising by participating in the network.
Participating can mean visiting other blogs, referring people, and participating on your team.
I've personally been lovin' Entrecard. I've found some of the coolest blogs since I've added mine over there.
The team thing looks like a lot of fun; a friendly competition where everybody wins. In Adventure Programming Faciliation we call that co-op-etition. Win Win; competing to build cooperation and using cooperation to compete.
How sweet is that?
I signed up with Hugo and Heather and I'll be playing on their team.